For the past 30 plus years the annual club calf auction drew a crowd of young men and women, some times second generation, who came to place bids in hopes of getting a chance at a winning show steer. In 2020, the calves are being sold by private treaty. Young FFA and 4H students and their parents are never disappointed at the Heart of Florida Club Calf Sale. The well bred, groomed and halter trained steers and heifers display their blend of superior genetic lineage, attention to calculated feeding programs and gentle hand raising.